Solari Says: Reframe Failure as a Path to Success
Business mindset is just as important as business strategy, says Managing Director of Author Nation Joe Solari in part 3 of his quarterly series. Plenty of indie authors limit their growth by avoiding taking risks or telling themselves they won’t succeed at certain publishing ventures, but Solari says failure is the biggest teacher we have—and […]
Solari Says: Know How to Read Your Readers
Joe Solari In the second installment of his quarterly series, Managing Director of Author Nation and business expert Joe Solari explores what it takes to build your audience as an indie author. Most industry advice focuses on targeting new readers and drawing them into your funnel—but what about the superfans you already have? Solari says […]
Solari Says…Beware the Launch Trough
As authors, creative freedom and administrative responsibilities can sometimes feel like they’re at odds with each other, and understanding the publishing industry can pose a challenge to even the most strategy-savvy authors. But there’s no need to figure it out alone. In his new quarterly column, Managing Director of Author Nation and business expert Joe […]
LLCs Made Simple
What You Need to Know about Starting Your Own Company Joe Solari I recently was working with an author on a project to refresh her brand and organize her business. In addition to a fresh start, she wanted to separate her business from her personal assets for the rebranding. Sure, she could have done all […]
The Foolproof Plan For Making Your Full-Time Author Leap
Indie Author Magazine introduces a new section this month with the addition of INSIDER INSIGHTS. We welcome Joe Solari, noted business expert as our inaugural contributor. Submissions are open on our website at Insider. If you’re an author who has published enough books to know that you have a readership and earn nearly enough or […]