Getting a Grip on Your Author Platform by Thinking Like a Spider
If you want to sell books, don’t wait and hope that people will magically find you among 4.54 billion internet users. You need a way to cut through the noise, grab their attention, and generate sales. People talk about having an author platform, but it can feel like an abstract concept. The internet tells you […]
Rapid Release to Rapid Riches?
Elaine Bateman Could rapidly releasing your books be the fastest way to financial success? Well, it might be one of them. What is “rapid release?” The rapid release strategy is to publish each book quickly enough that the previous book in your series is still in its launch window, allowing you to take advantage of […]
Full of Fanfare
Getting the Word Out About Your Book Emilia Zeeland We’ve all been there. Exhausted, over-caffeinated, and anxious about our next launch, wondering how to not just attract attention to our new release, but also turn that initial buzz into a ravenous fandom. Regardless of whether you are preparing a launch every year or every month, […]
Rocket Fuel Doesn’t Come in a Can
Why Wide Authors Need A Custom Launch Plan Laurel Decher Book launch plans are all over the internet, including the twelve in my “Read Later” folder. They are fun to look at but can be dangerous for your author business. You want your book to blast off into a fuel-efficient orbit and find more readers […]
Recapping The 2021 20Books Vegas Conference
A Recap of the 20Books Vegas 2021 Conference In November 2021, roughly sixteen hundred authors descended upon Las Vegas to attend the annual 20Booksto50K® conference. Bally’s Las Vegas Hotel hosted the event for the first time, the increased number of attendees showcasing the growing popularity of the conference. It also marked the return of the […]
Are you making the most of your book reviews?
Angela Archer Book reviews are an important part of your marketing strategy in terms of building credibility. The social proof that people are reading and enjoying your book can lead to more sales. And more sales leads to more visibility, which again leads to more sales—and more reviews. Reviews are important for a number of […]
A Writer’s Legacy: Safeguarding Your Estate Before It’s Too Late
Whether you’re an author with fifty books or five, the legacy you leave behind when you die needs to be protected. Whilst none of us want to sit down and think about our own demise, neither do we want our heirs to have difficulties with our estate. It’s about practicalities, and safeguarding your legacy is […]
The Foolproof Plan For Making Your Full-Time Author Leap
Indie Author Magazine introduces a new section this month with the addition of INSIDER INSIGHTS. We welcome Joe Solari, noted business expert as our inaugural contributor. Submissions are open on our website at Insider. If you’re an author who has published enough books to know that you have a readership and earn nearly enough or […]
Business Shifts: Beat Burnout and Grow Your Team With Outsourcing
When you hear the term “Outsourcing,” what comes to mind? You are most likely familiar with the concept of hiring external talent for editing and cover design. For most indie authors, that’s as far as they go. Partly because at the beginning of their author journey, they will likely bootstrap their careers. Money is scarce, […]
Leaving Money On The Table: Is the Tax Office Getting More than Their Fair Share?
As your author business grows, it becomes more complex. In addition to books, maybe you’ve added a class, or merchandise, or make appearances and sell books at events. Making sure you have somewhere to accurately record all of your income and expenses will simplify your life come tax time. Needing a tool for my own […]