10 Tips for: Selling Wider than Wide

Plenty of authors these days talk about new opportunities beyond the major retailers. As indie publishing expands into new territories and readers are searching out new ways of interacting with the stories they love, authors are moving to take advantage of how we can sell our books wider than wide, looking for places where we […]

10 Tips for: Increasing Your Writing Speed

Ask a group of authors what they’d change about their writing routine, and most are likely to say, “I wish I could write faster and publish more.” For many of us, there never seem to be enough hours in the day to reach the word counts we aspire to, but that doesn’t mean we should […]

10 Tips for: Landing Local Media Appearances

In today’s interconnected world, authors have many opportunities to promote their reading and autograph events. Leveraging local radio, event listings, newspapers, and social media can enhance your visibility and attract a larger audience. By utilizing these media outlets, authors can transform their in-person events into anticipated gatherings, ensuring their stories reach a broader, more engaged […]

10 Tips for: Local Events

Jenn Lessmann One of the first rules of marketing any indie author learns is to identify your ideal reader. You build an avatar of the person you’re writing for: their age, gender, socioeconomic status, interests, habits, and anything else you can think of that will help you visualize and personalize your audience. Then you use […]

10 Tips for: Hiring a Book Formatter

Gill Fernley Your book is finally finished, and it’s been edited to within an inch of its life. But you’re not quite ready to publish yet. As well as a quality, genre-specific cover, you’re going to need to get your book formatted for every way you want to publish it: e-book, paperback print, large print, […]

10 Tips for: Revitalizing Your Backlist

Michael La Ronn Your backlist is a vital part of your author career because it’s always available. A book you wrote ten years ago may seem like old news to you, but it will be just as fresh as it was on launch day to readers who find it today. Backlists take the pressure off […]

10 Tips for: Batch-Creating Content

Content creation for social media can be fun and engaging, but it can also be time consuming and tedious. Batching content creation—focusing on one step in the creation process for several projects at once rather than finishing one project before moving to the next—reduces task switching and saves you time and brain power as you […]

10 Tips for: Author Events on Discord

Wendy Van Camp Ever wanted to find a single virtual space where readers could chat, you could give presentations, and you could hold online book launches or other events? Welcome to Discord! Discord is a place of many “servers,” or communities. Each one offers threaded text conversation and the ability to talk in real time […]

10 Tips for: Threads

10 Tips for: Threads If you have previous experience with X, originally Twitter, Meta’s new text-based social media app for Instagram users, Threads, will feel familiar to you. With similar content-sharing capabilities and a limit of five hundred characters per post, the focus, as the name implies, is creating conversation threads with followers on topics […]

10 Tips for: Automating Your Marketing

In the hushed solitude of the writer’s room, the clatter of keys is the only sound. The author weaves worlds from nothing but creativity and caffeinated determination, crafting tales that possess the power to transport readers to distant realms. Yet a specter lurks, threatening to shatter this tranquil image. Its name? Marketing.  Often a daunting […]